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Giffords Florida Launches Six-Figure Spanish Ad Campaign

Miami, FL — Today, Giffords Florida launched a six-figure Spanish language ad campaign on Miami-Dade County radio stations and on digital platforms. This campaign will specifically include ads in support of State Senate candidate Janelle Perez. The radio ad can be found here

Former Congresswoman Debbie Mucarsel-Powell, Giffords Senior Advisor:
“Florida is a bright purple state, where Floridians of all political affiliations are tired of seeing gun violence devastate our communities. For too long, politicians have offered thoughts and prayers but have done nothing – the time for action is now. Polling shows that the majority of Floridians, especially in Latino and Hispanic communities, support gun safety. We must elect leaders to office in Tallahassee who will put our children and our families first, not the gun lobby. That’s why Giffords Florida is proud to launch this ad campaign to get out the vote and support Janelle Perez – a mother and advocate who will never back down from the fight to save lives. It’s time we secure un futuro sin violencia for our children.”

Samantha Barrios, Giffords Florida State Director:
“As a mother of two young children, I know I am not alone when I say Florida families are sick and tired of the inaction from Florida’s elected officials. It is imperative that we defeat candidates who are in the pocket of the gun lobby and elect real gun safety champions like Janelle Perez. Our children are depending on us. Floridians must vote for un futuro seguro!”

Giffords, the gun violence prevention organization founded by former Congresswoman Gabby Giffords, has invested more than $1 million in Florida this election cycle. Giffords Florida, which is the largest statewide bilingual initiative focused on gun safety, was launched earlier this year. In September, Giffords Florida conducted a bus tour to support gun safety candidates running for a variety of offices throughout the state – from the local to federal level. A list of Giffords PAC’s 2022 endorsed candidates in Florida can be found here.


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